ART DIRECTION | DIGITAL | UX | ANIMATION

Enhancing a digital presence

The challenge: Create a compelling digital presence for The National Innovation Centre for Data, showcasing its expertise in data-driven innovation.

The solution: I led the art direction and UX design of both their website and an animation. The restructure of their UX/UI allowed their key messages to become more prominent and accessible. The additional creation of an explainer animation, also helped to convey the centre’s mission and cutting-edge work in data innovation messaging to a wider audience in a quick and simple way.

The impact: The final assets helped elevate the Centre’s visibility within the industry and the wider world.